The Personal MBA

The Personal MBA

Josh Kaufman

Thinking about business school? You may not need it.

The Personal MBA challenges the traditional belief that success in business requires an expensive MBA degree. Josh Kaufman delivers a clear, practical alternative — distilling the most important concepts taught in top business schools into one accessible and actionable book.

Rather than focusing on theory alone, this bestselling business guide equips you with real-world knowledge you can apply immediately to your career or business. From understanding how markets work to making better decisions, improving performance, and creating value, Kaufman breaks complex ideas into simple, memorable insights.

If you’re not aiming for a career in investment banking or high-end consulting, the time and financial cost of a traditional MBA may not make sense. The Personal MBA gives you the core skills, mental models, and business thinking you actually need — without the debt.

Whether you’re an entrepreneur, professional, freelancer, or lifelong learner, this book helps you think like a business expert and grow with confidence.

A smarter way to learn business — practical, affordable, and effective.